Ask people if they would e-mail a picture with their testimonial.
If they don't have one scanned you could have them send
their picture by mail and you could scan it. This technique
will give your testimonials more credibility.
ELECTRONIC SIGNATURES
Most online testimonials you see have text signatures. You
could have people mail their written signature, scan it,
and upload it with their testimonial. People will feel the
testimonial is more official.
ONLINE AUDIO
You could record people's testimonials with a mini tape
recorder over the phone, on your answering machine, or voice
mail. Then you could convert the recording into a online
audio file and upload it to your web site. You can find
more information about converting audio recording's by typing
"real audio" at a search engine.
POSTCARDS
Have people mail you their testimonial on a postcard, scan
it and upload it to your web site. This will give people
proof that the testimonial isn't fake because it will have
a post mark on it.
PROFILES
Ask people to include a profile of themselves with their
testimonial. You could just have them answer some questions
like age, occupation, hobbies, favorite quote, etc. This
will make your testimonials more entertaining to read.
HAND WRITTEN LETTERS
This is similar to the "electronic signature"
tip. Scan and upload the entire written testimonial or letter
to your web site. This will give your testimonials a feel
of realism.
RECORDINGS
You could record peoples testimonials over the phone with
a mini tape recorder. Then, take the recording and record
it to an answering machine or voice mail system. Under each
one, include a phone number they can call to hear the actual
testimonial.
E-MAIL MESSAGES
When you get e-mail testimonials, publish the entire e-mail
message instead of just the contents. It will be more believable
because it will include the date, time, subject, who it's
from and who it's to.
CONTACT INFORMATION
When you get testimonials from people, ask them if you could
include their contact information under the testimonial.
This will allow potential customers to ask your current
customers questions about your product or service before
they buy. Usually, they will trust them more than you.
ONLINE VIDEO
If some of the people who give you testimonials have a camcorder,
ask them to record their testimonial on video and send it
to you. Then you could convert the video to an online video
file and upload it to your site. You can find more information
about converting audio recording's by typing "real
video" at a search engine.
David Riewe, "Not Only Will I Give You the Secret
Blueprint that I Use to Make Six-Figures Per Year Online,
I'll Also Provide You with the Products, Resources
and Services Needed to Do It Yourself!" http://www.push-button-online-income.com/pbi