Make sure your business card includes a persuasive "FREE
Offer" inviting the recipient to visit your website.
I used to think this idea was too "salesy." That
is, until I tried it myself. I exchanged a handful of cards
at a networking function; in the next few days I noticed
a significant increase of subscribers all from this event!
WOW!
People actually visited my site because of this one tiny
tip? Yes, they did.because I gave them a REASON to visit.
Are you curious to know what my business card looks like?
The left half is bright yellow with a red-dashed border
resembling a coupon so people are instantly drawn in and
read it immediately.
It simply states: "What everybody should know before
hiring a web designer-download my FREE time-saving 'Quick-Start
Web' Workbook with 9 Proven Techniques to help you get started"
Write articles and become the "resident guru"
by posting regularly in your target market's newsgroups.
This isn't about selling your product, but establishing
yourself as an industry expert with a vast wealth of information
to share.
This means you should be on the lookout for opportunities
to respond to questions/postings to gain the respect of
the community. Simply put, sit back, relax, be a fly on
the wall and listen. wait for just the right opportunity
to share your expertise.
Another trick with newsgroups is to offer to do "leg
work" when someone asks a question and no one seems
to know the answer. Post your own message stating that you
would like to know the answer as well and that you'll do
your own research and get back to them soon.
When posting a message like this, you MUST follow through.
Doing this will show everyone in a very public way that
you are a resourceful "go to" person and thus
increase traffic to your website when folks want to learn
more from the expert!
Each time you send an email or post to a news group or
forums, use your signature to ask an intriguing question
or offer something of value for free. How many times have
we heard this? You would be surprised how many people still
forget to use this opportunity to give folks a reason to
visit their site. You will definitly find my free offer
in my signature file.
Now it's your turn.what else can you do to increase traffic?
Offline? Online?
Donna Payne is the Chief Web Goddess of The Web Coach.net,
and is known as the gal to call when you're feeling stuck
or overwhelmed by the internet. To spend more time with Donna
and experience Web technology, Development and Marketing in
the most SIMPLIFED way possible go to http://thewebcoach.net
