The Good, the Bad, and the PC
by Christopher Duncan
Published on this site: December 3rd, 2005 - See
more articles from this month

In today's society, we've come to live each day in fear of
the Politically Correct. These are those well meaning people
who, like a lion who's been too long between zebras, are ready
to pounce on each and every syllable we utter should it offer
even the most minute risk of slighting some special interest
group. Since there appears to be an organization for just
about any interest you can think of, we're well on our way
to eliminating every single word and phrase in the English
language until there's nothing left but grunting.
Don't get me wrong, I think it's wonderful to include and
respect each and every person wherever possible. That said,
there are no words which can adequately express how much I'd
like for all of this politically correct nonsense to disappear
in a puff of smoke. It's one of those insidious trends that
does much damage, under the false pretense of doing good.
Being politically correct has nothing to do with equality
or respect. It came about as an observation of the practices
commonly employed by politicians running for office. Each
and every word is weighed not against the value of the sentiments,
but against the possibility that it might cause controversy
and risk losing votes. So, the speeches are pared down to
the lowest common denominator. Any phrase that survives is
deemed "politically correct" because it's low risk.
Eventually, this attitude was picked up in the corporate
world as well. Company literature and statements were toned
down to provide plausible deniability. The underlying goal
was to avoid saying anything that someone could take issue
with.
Of course, once the ball was rolling, the fad seeped into
the consciousness of the general public. Since they saw this
behavior in elected officials and then in every form of media
through advertisements, news, articles and programming, they
assumed that this was simply the proper attitude to support.
To do otherwise risked incurring the wrath of peer pressure,
that great social equalizer. Consequently, we now live in
a society where being politically correct is mistaken for
being a good person. To deviate from this philosophy is considered
rude and inconsiderate.
Although it's advertised as such, this shallow, spin doctoring
fad does not lead us to a way of life where all people are
valued and honored. Instead, it trains us to avoid speaking
in an honest and forthright manner and places a premium on
insincerity and vague generalities. That's great if you're
running for political office, but the character and integrity
of the professional politician isn't exactly the role model
I'm looking for in my life, or the kinds of people I want
to call friends.
Does inequality, intolerance and unfairness exist? Of course
it does. However, instead of being told to address the issues,
make the hard choices, and work to become better human beings,
we're instead admonished to eliminate key words or phrases
from our speech so that we appear to be better human beings.
That's right. The focus isn't on actions. It's on appearances.
And that's the problem. Political correctness is phony.
Don't let society pressure you into becoming something that
you're not. No matter what people tell you, if you choose
the politically correct path, you're not learning to become
a better person. What you're really learning is the art of
manipulation that's practiced by the shallow, insincere, or
politically ambitious.
Forget about talking the talk. Learn to walk the walk. The
true measure of a person is how they behave in the real world,
especially how they treat other people. Instead of becoming
paralyzed through the constant second guessing of which words
to choose and which words to lose, put your actions in the
spotlight. If you're looking for social validation, nothing
comes close to the status attained by the honest, sincere,
and considerate person. You can't spin that. You have to live
it.

Christopher Duncan is the best selling author of Unite
the Tribes and The Career Programmer. In addition to his seminars,
he's a popular speaker and frequent guest on radio shows across
the country. He's currently working to improve companies and
careers nationwide through his work with the Campaign for
American Excellence. To contact Christopher, visit www.PracticalStrategyConsulting.com

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