Fear of Public Speaking
by Arthur Cooper
Published on this site: March 29th, 2006 - See
more articles from this month

If you wish to succeed in business, or indeed in many leisure
activities, you must be able to speak with confidence. After
all, if you cannot put your own ideas across then how can you possibly influence others?
You may be very competent at what you do now, but you will
never progress up the ladder if you cannot talk with ease
to other people in a public and formal setting.
You may need to give an address to your own team or that of
a colleague. You may need to present a proposal to potential
clients. You may need to talk about your department's work
and results, or about its plans. The examples are endless.
At some time or another almost everyone has to present something
to an assembled group of people, and yet it has been found
that public speaking is many people's greatest fear. Why should
this be?
Why is it that men and women who talk fluently and freely
in amongst an informal group of their friends become nervous
and tongue-tied when faced with an audience? Fear of speaking
in public is something that everyone is familiar with to some degree or another and even experienced speakers
feel nervous at times. But what is it that turns someone who
is a confident fluent speaker when amongst his friends into
a shaking wreck when in front of a crowd? If you understand
why you experience fear then it is only a short step to overcoming it.
In fact what is the difference between the two situations?
What is the difference between speaking to friends and speaking
in public that causes the fear and anxiety? In reality there
are two fundamental differences that cause the change in the
speaker's behaviour; the audience and the subject. Understand
this and you can master your fears.
First let's consider the audience. When amongst your friends
you don't even consciously think about whom you are speaking
to. You know who they are. You know their characters. You
know their attitudes and prejudices. Because you know them
you are confident with the way they will react to what you
say.
However, if a stranger joins your group you will start to
speak with more care. You may temper your words. You may add
more explanation so as not to be misunderstood. You may adjust
what you say to avoid possible misinterpretation or offence.
In other words you become less fluent and less free in what
you say, and more concerned with how you say it. So it is
in a room full of strangers. Your delivery is stilted because
you don't know them or how they will react.
The remedy therefore is clear. It is to get to know and understand
your audience. The better you know them the easier it will
be to address them. Find out as much as you can. Find out
about them in advance. Discover what they know already about
your subject. Find out what they do. Make this an integral
part of your pre talk preparation. If possible, greet your
audience on their way in. It will make them feel more like
friends to you, and you will feel more like a friend to them.
This inevitably will help you to relax.
Remember that your audience is not against you and that it
wants you to succeed in giving a clear informative talk. Your
audience is there in order to gain the information and knowledge
that you can give them, and as long as you do this they will
be happy.
This brings us to the second fundamental difference between
a talk amongst friends and a talk to a public audience; the
subject matter.
Amongst friends you will talk about your family, your hobbies,
your interests. These are things that you know inside out.
You can talk with conviction. If you do talk about subjects
you know little or nothing about you don't mind looking foolish
in front of people you have known closely for years. You have
confidence that they know you well enough to realise that
you are not really stupid, and that they like you and respect
you for all aspects of your personality.
This is not so in front of an audience who have come to hear
you speak. They expect you to know what you are talking about.
They expect you at the very least to know more about the subject
than they do. If you have any doubts about your own competence then you are in trouble, and you will know
it. Your confidence will plummet and your stress levels will
rise. You must be on top of your subject if you are to conquer
your fears.
The more you have mastered your subject the easier it is to
speak without fear of saying something incorrect or inaccurate.
The more you know your subject the easier it is to provide
the telling examples that make everything clear and the detail
that makes all the difference. Glossing over an area you are
not sure of will not be necessary. You won't speak with the
fear of having your statements challenged afterwards.
The more completely you know your subject the less you will
need to refer to your notes. You will find that the more you
know about your subject the more fluently and naturally you
will speak. This is perhaps obvious, but it is also something that can really show. If you don't know your subject
your audience will soon find out, and you will sense their
mistrust. They will feel cheated and you will have real cause
to be nervous. Knowing your subject is essential to speaking
without fear.
And so it all comes back to preparation. If you don't know
your subject then you really shouldn't be talking about it,
and if you don't know something about your audience how can
you possibly pitch your talk at the right level? But if you
take care of these two essential issues - your subject and
your audience - then your confidence will soar. They are more
important and fundamental than any tricks or flashy aids to
presentation.

Arthur Cooper is a business consultant, writer and
publisher. For his mini-course 'Better Speeches' go to:
http://www.barrel-publishing.com/better_speeches.shtml
http://www.barrel-publishing.com/better_speeches.shtml
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