Real World Joint Ventures with a Shared Purpose and Goals
by Preston Wiseman
Published on this site: August 16th, 2005 - See
more articles from this month
I am always moved to write when I look around my real world
environment and see smart businesses at work. Today is just
such a day.
I own my own mobile home and my house is parked in one of
the nicest, if not the nicest, mobile home parks in town.
I moved into this park two years ago, and one thing that
attracted us to it was that all lots were large and spacious.
Of course, we also realized that our yard actually consisted
of our lot and the lot next door that had not been utilized
in years.
Two months ago, the old park owners sold to some mobile home
park management outfit in Dallas, Texas. Right away, they
let us know that our lot rent would double. We honestly began
to consider whether we would actually pull out of the park,
given the pure absence of services and the higher levels of
lot rent. The previous management had pretty much offered
us NO services.
Time has begun to change our perception of these new people.
Services are improving so much so that we are thinking
about staying at this location, even with the higher lot rents.
We now have trash service for the first time ever, and we
no longer need to do the landscape maintenance ourselves.
Although these new services don't fully justify the complete rent hike, it is
looking more promising now.
Smart Movers
But, the increased rent and services is not my point in writing
this article today.
I am actually impressed with these new folks on the basis
of the maneuvering that they are doing. I am impressed with
how they have changed the profitability of this mobile home
park from their point of view.
For the first few weeks they were here, it was very annoying.
Every afternoon for a few hours, we lived without water. That
was a real pain. But, after four weeks of repairing water
lines that were running to each lot, they were done with the
water work.
A few people pulled out of the park, and a couple of people
moved into the park as they were adding new water and sewage
lines to the empty lots in the park.
Last Friday marked a major milestone in the growth of this
neighborhood. Signs began to pop up indicating that people
could buy mobile homes for very reasonable rates. In fact,
they could buy their homes with a down payment equal to half
of what I put down myself.
Then on Saturday, the exodus began in earnest. Four new mobile
homes were moved in on my street on Saturday. Two more rolled
in on Sunday. Monday brought four more into the park. Every
day since last weekend, we have watched four new homes a day
roll into the neighborhood.
On Tuesday, we went through the park and counted the new
lots they had readied for new homes. This park with about
50 homes in it already, was prepared to receive another 74
new homes. We figure this park will be packed with new homes
in just about two more weeks.
The Financials
Prior to the takeover, this park was generating about $8250
per month in revenues. The increase in lot rents moved revenues
to $16,000 in revenues. I think most of us will bite the increase,
especially since services have increased dramatically as well.
When all is said and done, this park will be sporting 125
mobile homes instead of 50, thus increasing revenue to $40,000
per month, once the new ones have sold to new families.
The most amazing thing about this whole process is that it
seems our new management team have an agreement with a particular
mobile home manufacturer. The manufacturer can permit their
homes to sit in the parking lot at the manufacturing plant,
or they can place then into a mobile home park where the park
will operate as a seller representing the manufacturer.
The seller/park can make a commission off of the sale of
the homes, and they can have an immediate additional income
from the buyer in the form of lot rent.
In Conclusion
I am just impressed at the smartness of our new management
company.
We have not yet decided whether we will sit it out here or
move to another location. It is still likely that we will
move our home to another location; we just have not decided
when. Our lot rent is now equal to our house payment; and
I'm a cheapskate.

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